Covid-19 pandemic accelerates 'glocalisation', new report sa

Covid-19 pandemic accelerates 'glocalisation', new report says


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The Covid-19 pandemic has prompted global companies to shift to local and more flexible operations, according to a new report released on Tuesday.
The report, compiled by the Global Manufacturing and Industrialisation Summit and consultancy firm PwC, found that many more companies are moving from operating globally to a hybrid model of ‘glocal’ operations.
However, the opportunities and related risks of glocalisation – a practice of running a global business that is agile enough to adapt to local needs as well – vary in different countries, the report said.
“The Covid-19 crisis hit when global supply chains were already under pressure from new tariffs and restrictions resulting from trade disputes,” Anil Khurana, a principal at PwC in the US, said.

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