rewards in return. >> it's not charity. >> it's not charity. it's somewhere between patronage and commerce. >> more than 200,000 people from all over the world have given $20 million to projects since kickstarter has been around. >> there's another one going crazy. it's called glif, a clever iphone stand. >> the makers of the stand raised $36,000 the first day online. >> what do they get in return? >> they get the stand for 20 bucks. >> vadim raised $16,000 from 200 backers online, enough to secure a five-year lease for his shop. >> the majority is from boston. but we've got people as far away as finland. it's really humbling to see that many people want to have your idea. >> sites like kick-starter, pier to pier lenders like prosper,