he's that guy. he's the cliched guy that fights harder. >> it is a rare bird. >> he's a lot of things to a lot of different people. >> he's ringling brothers, barnum and bailey. >> houdini. >> forrest gump. >> you can't buy him dinner. >> he knows how to [ bleep ] with somebody. >> tough as nails but his a mushy, marshmallow center. >> that's one of the great personal commercials i've ever seen, jerry. you can buy that. if i was to ask you, jerry weintraub is -- what would you say? >> on "piers morgan tonight." >> how would you describe yourself? >> you know, it's hard for me to describe myself. that's why i -- you can't produce your own documentary. and people ask me, where did all this come from, and how long did it take to write the book and how long did it take to do it? took 73 years. i'm 73 years old. i lived a very full and charmed life. i'm a lucky guy. i came from wonderful parents