this town. you got it. and you're going to keep on having it as long as i'm marshal. i give you my word, i'll shoot the first man who starts for those steps. >> he's bluffing, boys. let's get him. >> the next one gets a load of buck shot. any takers? >> so it isn't enough just to be a good president. you have to look like a good president. >> well, i think looking obviously, appearance is very important, but it's also staging. how you stage the message. it's a game, barbara. >> in the 35-year history of the hands of the doomsday clock created by nuclear scientists that dramatized the relative threat of nuclear war have moved just ten times.