incentivizing businesses and job creators, not punishing work ethic. throughout 20 years of public service and campaigning i've been able to accomplish. i know that other candidates, because the mainstream media hasn't been so adamantly and grossly opposed to their ideas, they haven't had to go through the scrutiny, the criticism, the lies that i have. >> sean: you did get thrust into the public stage there. was this immediate feeding frenzy. we are going to get to the specifics in your book. there's a lot of interesting nuggets. things i learned about you, i didn't know. you did say something -- they kind of described you winning a guerrilla organization how the times piece put it that you run pretty much with your instincts on a lot. during the last campaign were you frustrated because you felt you were controlled by the presidential campaign.