tomorrow we have the big jobs report for january that will really give us a snapshot what is going on in the job market during our first month of 2013. also today, we have a new report about layoffs. you have a job placement firm, challenger, gray & christmas reporting that companies plan to cut their payrolls by more than 40,000 jobs this month. now that is up 24% from december, but better than the same time last year. so we'll see how that comes out in the jobs report tomorrow. now our spotlight on small business where we look at business owners and entrepreneurs who are really surviving and even thriving during tough economic times. rob israel is the founder of doc popcorn. a company that says over last several years they have seen growth of more than 5,000%. who would have thought popcorn, rob. why is popcorn the popcorn business, a successful one right now? >> well, jenna, first thank you so much for having us. we're so excited to be here. you know, it's timing, it is a natural product. it is better for you product