are hearing. what chuck todd told me last man standing strategy. if everything is negative. everything is negative. they must figure come november 6. general election. voter will go in the booth. independent voter will go, 6%. will go, yeah, don't think obama has it figured out. vote the other way. not vote for romney. vote against obama. >> look, plenty of attack ads on the democratic side as well. they have already begun the -- the attack ad campaign against romney. >> chuck todd, put the together for us. a great report from mike about power of money here. if you put, $1 billion in negative advertising on both sides. the voter, 6%, 10% in the middle. go in and say not obama. not romney. but the strategy of the republicans tonight is going to say not obama. >> it is. we saw this attempt -- not by the same amount of money. by a lot. by the democrats in 2004. i will say strategically it is