influencer. with hard work and authenticity, incredibly important, you can establish yourself as a leader in the field and build your brand. this week we have five tips how to step it up and become an influencer within your industry court see of "influence" magazine. >> one. start a blog. a website and strong social presence are great, but your blog is an equally important channel within your brand. square face and ghost work well for small businesses. two, step it up on social media. know where your audience hangs out and start targeting, instagram, pinterest or twitter, now's the time to grow a following and share content from other influencers within your industry. apps like buffer can help with automation. three, create for industry sites. writing content for websites, magazines and blogs in your industry will help you attract a clearly defined audience and