you can do to improve algorithms that is a sustainable edge. >> all right. the product? >> 9. obviously, i did not try it, but -- >> you can. >> you can. >> yeah. yeah. >> you have time, we can try it. >> you think it's a great idea? >> fantastic idea. you know, we saw a huge acquisition in the space just this year, and it was a lot of money to be made in this space, and, again, people love their dogs, and i think they are willing to go for the best for them. convince them it's the best, you'll do great. >> all right. thank you for the feedback. >> thank you so much for coming. >> thanks for having me. >> so cute, we love dogs on the set. good luck with everything. >> thank you. >> we really appreciate you coming on the program. >> thanks for having me. >> thanks for the feedback. it was great. holidays are coming up, and you've already seen retailers advertising and offer products for the holidays, even though it's so early in the year. what can you do as a small business to try to capture those customers as well? sarah baldwin, president and ceo
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