'Vegan wool' Weganool's marketing riles up Australian woolgr

'Vegan wool' Weganool's marketing riles up Australian woolgrowers


'Vegan wool' Weganool's marketing riles up Australian woolgrowers
FriFriday 12
Weganool is made from a blend of cotton and fibres from the calotropis weed.
(
Share
Print text only
Cancel
Is it acceptable for a non-wool product to market itself as vegan wool? Absolutely not, according to Wool Producers Australia.
Key points:
Wool producers say wool can only come from an animal
Weganool's retailer says the product has similar traits to wool
The peak body for woolgrowers is riled up by a marketing campaign for a new product called Weganool, made of three parts cotton and one part fibre from the weed calotropis, which is common in parts of northern Australia.

Related Keywords

Australia , India , Belgium , Belgian , Jo Hall , , Wool Producers , Infantium Victoria , Producers Australia , Wool Producers Australia , Sheep , Wool , Weganool , Marketing , Advertising , Vegan , Cotton , Weed , ஆஸ்திரேலியா , இந்தியா , பெல்ஜியம் , பெல்ஜியன் , ஜோ மண்டபம் , கம்பளி ப்ரொட்யூஸர்ஸ் , ப்ரொட்யூஸர்ஸ் ஆஸ்திரேலியா , கம்பளி ப்ரொட்யூஸர்ஸ் ஆஸ்திரேலியா , ஆடுகள் , கம்பளி , சந்தைப்படுத்தல் , சைவ உணவு , பருத்தி , களை ,

© 2025 Vimarsana