To print this article, all you need is to be registered or login on Mondaq.com. Though we may not all admit it, few among us can resist the appeal of a candy bar. But did you know the history of these confections and their value as Intellectual Property assets? Today, candy bars — or chocolate bars, as many call them outside of the U.S. — are perhaps the most commonly bought sweet treats in the world. You will see them on display when visiting just about every supermarket, convenience store or newsagent, usually in a position primed to influence purchase