Originators: Want to add value for your potential current or previous clients who are veterans? Send them a link to Veteran’s Day discounts and free meals. LOs and brokers are good at staying in touch with potential clients and continue to prospect and talk to previous clients. (In fact, the current STRATMOR blog is titled, “Listening to Real Estate Agents Can Pay Off for Originators”.) A good reason to talk to previous clients is about their credit card balances. As noted in the Commentary recently, Americans' credit card debt hit a record $1.08 trillion in Q3, with delinquencies led by Millennials, according to the Federal Reserve Bank of New York. So LOs, this means your previous clients are potentially paying 20-30 percent in non-tax-deductible interest on their outstanding credit card debt… A good reason to touch base. (Today’s podcast can be found here, and this week is sponsored by nCino makers of the nCino Mortgage Suite. With three products tailored to the needs of the modern mortgage lender, nCino Mortgage, nCino Incentive Compensation, and nCino Mortgage Analytics unite the people, systems, and stages of the mortgage process. Hear an interview with Polunsky Beitel Green’s Marty Green on the Fed’s no-hike decision last week and how the central bank is weighing financial conditions moving forward.) Lender and Broker Software, Products, and Services In the South, a forecast of snow will clear essential items from grocery store shelves in a matter of minutes. In the mortgage industry, winter has come, and lenders who will survive are stocking up on essentials that will help them identify and win over borrowers. Lenders determined to weather the chill are turning to TrustEngine BIP, a data-driven borrower intelligence platform (BIP) that ignites deals by matching the right loans with the right borrowers at the right time. What’s more, by equipping mortgage advisers with consultative advice, TrustEngine fuels interactions that earn consumer trust, referrals and repeat business. Don’t find yourself staring at empty shelves. Contact TrustEngine to fuel your #LendingSuccessEngine today.