Front Desk Supply Overcomes Industry Shipping Delays to Offer PPE Supplies to America’s Hotels Practicing Continued Vigilance as So-Called Vacci-cations Surge Share Article San Diego-based hospitality leader is serving a post-pandemic return to travel, and protecting guests is still a top priority for hospitality executives despite industry disruptions “Some refer to the customer expectation of free, fast shipping as the Amazon Effect. Free shipping is not really free, but it has long been known that psychology favors labeling it as such. Many retailers inflate the product price to compensate for the ‘free’ shipping and make a profit on it.”