Dive Brief: Grove Collaborative has hired an Amazon veteran to lead its marketing initiatives, adding more experience to its leadership team. The sustainable DTC company named Jennie Perry its chief marketing officer on Wednesday. Perry will be responsible for the company's marketing and brand strategy, as well as growth marketing, creative, communications and consumer insights, according to a press release. She will report directly to co-founder and CEO Stuart Landesberg. Before joining Grove, Perry spent about nine years at Amazon, most recently as the chief marketing officer of Prime and Amazon North America, where she oversaw global marketing for Prime Day and Prime, as well as communications and media in the U.S., per the release.