How Mukesh Ambani is reviving Hamleys: Everything you need to know

In 2019, power-playing his plan to make Reliance Industries a digital behemoth, Mukesh Ambani bought Hamleys. Since then, there haven’t been any major changes on the business front via Reliance Industries. However, in a recent interview with
Bloomberg, Darshan Mehta, Mukesh Ambani’s well-known right hand and CEO of Reliance Industries, revealed detailed plans to catapult the growth of the popular toy retailer. Let’s take you through how Mukesh Ambani plans to revive the 261-year-old British icon.
How Mukesh Ambani is reviving Hamleys: Everything you need to know
Hamleys, a brand brought to life by William Hamley in 1760, had been witnessing serious losses in the past few years. Their global sales were estimated at 0.6% by Euromonitor International. But, Ambani’s explosive net worth and India’s huge market and customer base could breathe new life into the brand. As Ambani’s main man, Darshan Mehta, is leading this project, the first step would be to quadruple the number of stores in Britain to 500 outlets over the course of the next three years.

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