How The US Military Got Hooked On Rip Its : vimarsana.com

How The US Military Got Hooked On Rip Its
Van Winkle's
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U.S. Army Ranger Shane Snell held the chunky aluminum can in his hand and took a deep breath. In the course of 30 minutes, he had downed five 8-ounce servings of Rip It, a military-approved energy drink that was infamous for causing a variety of unpleasant side effects when consumed in excess. This would be can number six. It took him 10 minutes to finish it.
In the boredom arising out of a cool night in Ramadi, Iraq, this was a “Case Race,” or an attempt to down as many of the cans in a 24-pack as he and his squadron possibly could. When no one was interested, he and a friend took it upon themselves. By the time he slammed down a seventh, his sergeant burst in and told him to get moving.

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