Activation Strategically Upgrades to Interactive Data Performance Marketing Group for Fashion Brands Established Livestreaming E-commerce & MCN/KOL Business Units and JV with Vision Entertainment to Capture the Fast-growing Digital Opportunities in China Strategic Alliance with Fosun Fashion Group MOU to Establish JV with HK Land for Venue Operation HONG KONG, Aug 04, 2021 - (ACN Newswire) - A provider of integrated marketing solutions in Greater China, Activation Group Holdings Limited ("Activation" or the "Company", collectively, the "Group", stock code: 9919), today announced the Company has strategically upgraded itself as an Interactive Data Performance Marketing Group for Fashion Brands. Under this new upgrade and combining its newly set up livestreaming e-commerce and MCN/KOL business units with existing experiential marketing, digital marketing and public relations services, the Company will provide interactive data performance marketing services to premium brands to help them seize fast-growing digital opportunities in China.