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ANALYSIS | Pushing for Lotto punters: Were there any ethical breaches in paid social media campaign? : vimarsana.com
ANALYSIS | Pushing for Lotto punters: Were there any ethical breaches in paid social media campaign? : vimarsana.com
ANALYSIS | Pushing for Lotto punters: Were there any ethical breaches in paid social media campaign?
Should advertisers be allowed to manipulate social media algorithms to get content to trend? Yossabel Chetty examines the ethics around a recent iThuba campaign that paid collaborators to tweet but didn't tell anyone.
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