Insurtech Lemonade, Powered by AI and Behavioral Economics, Selects Bestow Life Insurance Platform February 11, 2021 @ 7:30 am By Omar Faridi Lemonade (NYSE:LMND), a fast-growing Insurtech that emerged as one of the most successful initial public offerings of 2020 (and recently launched life insurance), has teamed up with Bestow, a “full-stack” life insurance firm. Powered by Bestow’s Protect API, Lemonade clients may apply for “instant,” and “affordable” life insurance within a few minutes online — “all within Lemonade’s website and apps.” According to a release, clients are greeted by Lemonade’s AI-enhanced chatbot Maya, who guides them through “a conversational application.” Through the Protect API, clients are underwritten in “real-time” and can find out “instantly” whether their application has been approved.