JPMorgan Chase & Co.: JPMorgan Chase to Launch Digital Consumer Banking in the U.K. New digital bank will use Chase brand, headquartered in London with a contact centre in Edinburgh. The business has already created over 400 jobs in the U.K. and is planning additional hires as the business grows. Launch of consumer-facing bank will deepen JPMorgan Chase's commitment to the U.K. and its communities. JPMorgan Chase (NYSE: JPM) today announced it will offer U.K. consumers a completely new banking choice when it launches a digital retail bank in the coming months. Using the Chase brand, the bank will provide products and features tailored to meet the needs of customers in the U.K., delivered via an innovative mobile app.