Anyone who has spent time at Siesta Key Public Beach has had some introduction to Scot Ruberg, 56, known by his beach name, âScooter.â His long beach-bleached hair, tall coconut palm frond hat, perennial tan and sunniest of dispositions put you right in the mood for a beach day. From snowy Canada to just around the corner, more than 20,000 people follow his Facebook video posts to get a glimpse of the ocean, hear the sounds of the waves and seagulls, and watch his beach report near his perch at the Magical Green Lifeguard Tower. Many of these followers have never been to Siesta Key, or perhaps theyâre once-a-year visitors, but his cheerful morning reports of blue water and white sand connect them to something restorative.