Trade Services Paper Merchants & Recyclers MIDLAND Launches Carbon Balanced Paper in North America to help Organizations Reduce the Carbon Impact of their Paper and Print Communications MIDLAND Launches Carbon Balanced Paper in North America to help Organizations Reduce the Carbon Impact of their Paper and Print Communications Since 2008, the Carbon Balanced Paper initiative has been responsible for balancing 190,000 tons of CO2 and preserving high conservation value land. Login or register now to gain instant access to the rest of this premium content! MIDLAND is now offering Carbon Balanced Paper in North America, administered by the Sustainable Paper Group, and in partnership with the World Land Trust (WLT), an international conservation charity. This is a well-established and successful program in Europe with over 3,000 organizations taking positive action by choosing carbon balanced paper to preserve the most critically endangered places on earth, acre by acre.