Share this article ROCKVILLE, Md., Feb. 3, 2021 /PRNewswire/ -- Reaction Retail announces the appointment of brand expert, Gabby Rojchin, as the Vice President of Retail-Ready Operations and Digital Platforms. Rojchin will report to Reaction Retail CEO and Founder, Janet Carter. This new role comes as part of Reaction Retail's aggressive growth plan, and its foray into the direct-to-consumer digital space with its new fashion accessories line, YOUZEY. "I've had the pleasure of working with Janet Carter in the past, but this is our most ambitious and exciting project together," said Rojchin. "I'm thrilled to be working with Reaction Retail as they look to parlay their successes in Wholesale and Private Label into their expanding Retail-Ready division."