Reforesting Pontchartrain Park Campaign to Reduce Storm Water Runoff New Orleans, Louisiana's Pontchartrain Park campaign will reduce storm water runoff by planting 700 trees in historic subdivision Sustaining Our Urban Landscape (SOUL), a nonprofit, will launch its Reforesting Pontchartrain Park campaign on Jan. 15. The group plans to plant 700 native trees in historic Pontchartrain Park, according to the Gentilly Messenger. There will be one tree in front of every home. Trees planted during this project will help to mitigate storm water runoff and cool and clean the air while creating shade. SOUL is working with the Pontchartrain Park Neighborhood Association to coordinate the efforts and with the Water Collaborative of Greater New Orleans to conduct educational outreach, reported the Gentilly Messenger.