(WASHINGTON, D.C.) — NEWS: Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, today announced its integration with Volly, an industry-leading provider of SaaS-based fintech and creative marketing services to the financial services industry. The combination of Sales Boomerang and Volly positions lenders to take immediate action when a customer or prospect is ready for a loan, enabling higher borrower retention, increased loan volume and lower per-loan costs. Sales Boomerang monitors customer and prospect databases on behalf of mortgage lenders and their referral partners. By combining market intelligence with a lender’s own credit underwriting preferences, Sales Boomerang identifies exactly when a prospect or past customer is ready for a new loan. Sales Boomerang opportunity alerts may be triggered by both market factors (for instance, interest rate changes and home price appreciation) and consumer behaviors (such as listing a home for sale, shopping with another lender or improving one’s credit score).