Samsung and Apple both expect to take a sales hit this quarter because of the ongoing global chip shortage as the crisis continues to plague the automobile industry, with BMW-owned Mini and Jaguar Land Rover the latest companies to pause production. A perfect storm of Covid-19, severe weather, factory fires and soaring demand for silicon has resulted in an unprecedented shortage affecting multiple sectors. As both a manufacturer and consumer of semiconductors, Samsung finds itself in the unique position of rising chip profits from silicon-hungry customers but slumping sales of its own mobile devices as it struggles to stretch its supply across its own devices and orders to its own fabrication plants.