Distrust in federal government. However, like any other challenge, also comes a lot of opportunity. We have a message to every San Francisco resident at they count they matter and they have a right to be counted and participate. There are Job Opportunities with the u. S. Census bureau. I heard that mentioned unlike in 2010, if you are not a citizen, a u. S. Citizen you will not be able to apply for those jobs. We need as many San Francisco residents to apply for those openings as possible. It makes a huge difference. We can as a city stand up to hate and intimidation. We can call to action and energize the next generation of voters. Many of whom will be eligible to vote for the first time in the 2020 election. And we can test the field for future Mass Mobilization efforts. Just very quickly i wanted to run through the who and where are San Franciscos hard to count communities . San francisco has a lot of people jammed into a very small city. We have one of the highest density rate falls with the u. S. We are very diverse. There are a large number of people who are historically hard to count because they may lack access, they are difficult to locate. They dont live in traditional dwellings. They face many barriers to participating. They may be scared they may be unmotivated or they may distrust government at any level, local, state, and federal. The hard to count in San Francisco, besides large numbers of people, color and imprint we have other populations that are very hard to count. The lgbt community, seniors, people with disabilities, you can check me if im wrong with this. Almost 11 of the population is noninstitutionalized. People with disabilities. That we have youth and veterans, the most surprisingly undercounted group in the 2010 i mean, the 2010 census wasnt children ages 05. Often times their parents, or their guardian did not count them as members of the household. We have a lot of educating to do. If you look at households. The Census Bureau counts households. We have a big challenge, we have a lot of renters, a population that moves around a lot. There are multiple unrelated family members in a single dwelling. There are a lot of unrecorded nontraditional housing and individuals would no housing. Lots of households where no one over the age of five speaks english well enough to understand or navigate a largely english system. This map was created by Robert Clinton who was not able to join us today. As you can see, the southeast sector where, south market and tenderloin, these are our hard to count areas with the lowest response rate. The bottom line is, in San Francisco we have so many hard to count people, over 25 of our population might be considered hard to count. They are spread out all over the city, in almost every neighborhood and district. You cant just go to one area. They are everywhere. Here is the challenge. If everyone is hard to count in San Francisco, how are we ever going to get the job done. Job done . We have to make sure every San Francisco resident is included, and formed accurately county. Accurately counted. While april 1 as the official census data. The efforts actually started in early 2018 with the Census Bureaus local address verification operation. In other words they have master list of addresses in San Francisco and that is how you get your census notification and your pin number to go online. So the question must be finalized and we will all start hearing Census Bureau messages. We are already started to hear a few. You will get saturated with ads in the fall. Meanwhile cities and counties are launching a full on outreach and education efforts which will probably kick up steam in september all the way through october 2020. The period for residents to self respond and jump online, will be from mid march to the end of may. It is not a long time. After that, the Census Bureau will start contacting people. They will send a paper format by mail. If they do not respond and some but he knock on the door. We have a lot of people in the city who may be vulnerable they may be dont want somebody knocking on the door. Thats very intimidating to them. Heres a snapshot of the plan. Im going to run through these quickly. The mission is to remove as many barriers as possible. Make sure every resident has information to participate and make sure our residents are not afraid to participate. It is increasing access, fostering trust and then motivating our residents. The strategies that we are going to use that work in 2010, and we think will make a difference in 2020 is a coordinated Citywide Campaign, relevant messages coming from trusted voices, such as yours. Boots on the ground. Grass roots community, these are residents and volunteers that can educate and inform our residents. We just processed over 200 million in community grant. We are looking at some areas where we have gaps. We are looking for your advice and your guidance on that. And then ensuring assessable locations on assistance, so at 27b van ness, where it is not a former mortuary, but it is next door to one, the assessable center will be set up and i believe that used to be the Veterans Service center. It already is assessable. We will have someone there all the time helping people jump online. Our San Francisco library beacon centers, community spaces, public spaces. Finally, we also have our secret sauce which will make our campaign a little bit different and that is that Creative Arts overlay. Its going to take a partnership of just about everybody to get this done. I wanted to run through some of the accessibility priorities. I have to think nicole for always giving me such great advice and opening our eyes and trying to make accessibility something we do all the time is not something out there, but it is something you naturally include in everything that you do. Some of our priorities would include census questionnaire accessibility. Outreach accessibility. Physical accessibility. Auditory, captioned videos, as we learn from our presentation today, really important. Visual accessibility and different formats. And then language and cultural accessibility. I think somebody earlier mentioned that when you are accessing services you also need to have people who provide linguistically, culturally competent services. So people feel welcome and they feel included. This is just an outline of some of our accessibility priorities. We could definitely use your help in identifying any gaps or anything we have not thought of. With the Disability Council could help us with, we are currently in training and organizing. On thursday, july 25, the state of california is partnering with the city on an Implementation Plan workshop on the census. This will be our complete count committee, computing partners. The meeting will be held at the county fair building. From 1115330. As you know, you are all welcome to attend. Please let the office staff know so we can get you registered. We need your partnership. We need to council to advise us on strategies and approaches to reaching the Disability Community. We ask that you and your network and incorporate census into your regular work, just make that a part of your natural outreach. Identify Key Community touch points so that people can get handson assistance, help us identify how outreach gaps and opportunities. Leverage your network. Educate people and then call people to action. We need to work on encouraging residents to complete the online census questionnaires. In closing i wanted to touch on using creativity and imagination what the power of arts, word and images that reflect all of us can have. Starting in the fall we will be be inundated, as i said with repetitive messages about the census coming from the u. S. Census bureau, the state of california, advertisers, organizations, and elected officials. Our San Francisco campaign will use a more creative overlay using arts and images that reflect all of us, everybody in this room. I want to give you a couple of examples of what that might look like. These are actual art exhibits around the city from 2018 and more recently. Courtesy of the San Francisco arts commission, one of our other partners. The inspiration of our Campaign Came from the powerful use of these images, and words, and communications that reflect all of us. The image in the middle is not a photograph. It is a largerthanlife charcoal graphite drawing by an artist named joel daniel phillips. It was an exhibit on displacement of people who might be migrants, our Homeless Population. When you are standing in front of a podium and behind you is a largerthanlife drawing like this, you cannot help but notice it just captured our attention. Imagine that on buildings, billboards, you know, something that says something about our values as san franciscans. Finally, you mightve seen this last one. This is a recent work by a french artist, a 65foot image of an immigrant child. You will notice the two Border Guards on the u. S. Side. A powerful image with a message about our humanity. That is really what we want to reflect in the 2020 census. Thank you again, very much, for inviting us. I will be happy to answer any questions. The final image, for those of you who could not see the image was the border wall, and then there was an oversized drawing of an infant peeking over the edge of the border wall. The previous images were of various multi ethnic individuals, and then a representation, a very detailed drawing of who we would assume would be a homeless person. Very artfully rendered. Thank you for that. All right, do any of the councilmembers like to ask any questions . Just a brief comment. It has been interesting, the comment you had about the third tactic of coming to a home and knocking on a residents door. I live in San Francisco. I know there has been a scare lately with people posing as public work individuals, electric workers and so forth. I think there is a trust issue, especially in my neighborhood. In the bernal hill area, it has been happening quite a bit. You know, places where this has been, people have taken advantage of posing as a service worker, or city worker. I understand, if people dont have access to the internet and theres an issue, and youre trying to get counts. How do you get them into a place to be counted . It is something that, you know, we cannot force people. I understand it is a desire. Just thinking about looking at the northeast, there is a sign Language Group under the u. S. Government sorry, in the Northeast Area of the United States has a person who is skilled for her census county. That is in that region of the United States. I know we dont have that here in San Francisco. Im putting that out as a possible way to get the Deaf Community involved. Especially when you are talking about deafness and immigration status, if thats an individual situation i can be more challenging to involve them in account for various reasons stated. Thank you for your comment. Alex. Thank you for coming. Im not sure if i heard you correctly. Can you tell us how would you reach out to the Homeless Population . Just clarify very good question. The Homeless Population are one of the hardest to count, because the the Census Bureau is not going to recognize their own city council. Although, i think our citys is more accurate. We are going to utilize places for Homeless Individuals where they might go to get their services, could be project homeless connect. The plan is to have a booth there. We are going to be working with our Broad Network of community partners, and Nonprofit Service providers. We also have city departments who identifying natural touch points. If we have caseworkers on their working on something, for an individual, theyre going to encourage them and help them jump online and fill out the form. If you have other ideas, this is why it is important for us to have this conversation. Just trying to think of every opportunity that the city can leverage to get to people. We have our own community ambassadors. People who do the day outreach. I know participating in the census may not be somebodys number one priority when youre trying to survive in the streets , and just figure out where you are going to be, sleep or get some services. You will be survive surprised how many individuals once they understand how the census participation translates to funding, and decisions, and services and support for the things that are important to them. Thank you. Next we have sally. Is the hot team the Homeless Outreach . Is that what you were talking about when you say the hot team . We also have our own team of community ambassadors. Was going to suggest, that the Outreach Team would be a good one because the disabled homeless are apparently not in the shelters. Also, just as a side note, i dont know where i heard this. In texas, there is no funding for the kind of work you are doing. Whereas california makes it a priority. Texas has had rapid growth, i mean, all the people in texas that would be in your position are going to lose out. California does such an excellent job of this, as a whole. San francisco does, as well. Texas is going to lose out on representation and those services because they do not put a priority on it. You are spot on. If you look at california and texas where the majority of our immigrant population is in the country reside, we have 25 of all immigrants live in california. You think about the intent to intimidate individuals from participating. So fearful that they are afraid to fill out a piece of paper with information that frankly the government artie has. That is the intent. We leave people intimidated so they wont be participating. You hear words from our leadership saying you dont matter, you dont count. If youre not a citizen, you are not contributing. Its just so, i think, detrimental to our democracy. You are right we are lucky in california that we have leadership with people who really care about this. We are working right now with a network of cities all over the country that do have large immigrant populations and we are all grappling with the same issues and trying to share resources. One other suggestion i would have for the disabled community, maybe you already do this, is to include the schools of San Francisco unified. Maybe nobody else is getting to them. A lot of kids with disabilities are immigrants in all of these hard to count populations coming at you from all angles it seems like. That is a great suggestion. Not just to see if we can get to the parents of the Service Programs but also in the school curriculum. I think the youth are best ambassadors. We are hoping to start a Youth Ambassador Program for the census. Students teaching other students, and parents, maybe even their teachers about the census. My name is kate williams, i know my question is going to be selfserving. I run an employment program. You mentioned there are Job Opportunities for individuals. My research has shown that most of those jobs are out to in the field which may be a challenge for visually impaired individuals. Since i have you as a captive audience and youre not online, are you aware of a resource where i can find jobs that are not online. They could be available for people who are visually impaired and are not able to drive a car or maneuver throughout neighborhoods. Is there a place where i can find other types of jobs that you would consider hiring . Yes. If you go to the Census Bureaus Job Information section, youre not going to find the information youre looking for. Im just being honest. But, if you will give me your Contact Information i do know the area representative for the u. S. Census bureau who bugs us all the time about do we have people to send to her who are looking for jobs, i would be happy to open up a conversation and forward your name to her. I am so i spoke up. Her name is leah bowden. Thank you. Thank you Council Members. Lets go to staff great are there any questions from a staff this is nicole again. Thank you adrienne pon for coming. Thank you so much for being here. I know you reiterated it in the video, but i just want to say again how critically dependent Adequate Funding is not an accurate count. Im wondering if you can speak for a minute on how we would anticipate, San Francisco in particular would be impacted by some of the funding choices if we do or do not have the that we need. If we have an undercount like we did in 2,000. In the year 2,000 the city was undercounted by an estimated 100,000 people. Which, i forgot with the number was, but at the time, you know, if you look at the current estimate for per person who participated, per capita, each person who participates in the census translates to about 2,000, per person, per year in federal funding that comes to the city and county. Imagine 100,000 people were undercounted. It took us a decade to recover