Quality Control Music and QC Sports, have signed a wide-ranging strategic partnership that includes an investment in XSET by Quality Control. In the coming months, the two companies will be partnering on initiatives including content creation, music collaborations, joint recruitment and management of new gaming talent, the integration of QC talent into the XSET roster, exclusive music releases, gaming and lifestyle events, merchandise collaborations, music licensing deals with gaming publishers and more. “We are beyond hyped to join forces with Quality Control,” said XSET CEO and co-founder Greg Selkoe in a statement. “QC are visionaries and early identifiers of the hip hop and gaming revolution. We have enormous respect for them and are thrilled to be able to tap into QC’s incredible creative abilities and business acumen as we continue to grow together. QC meets their audience in the places where they discover music- and gaming is new music’s newest locale. This relationship crystallizes our existing synergies, and synthesizes a brand new creative and artistic medium.”