people are staying? but in europe, there - actually is a lot more room for there to be growth. the question againl that is being asked, and this is why we are seeing - viacom, cbs, showtime and nbc universal, and peacock starting to say, "what if we tried - to offerup- joined—up offering?" while disney has its for franchise pillarsi with star wars, pixar, - and marvel, and while netflix is netflix and has some of the best and most i provocative, and also just - the most quantitative original series, the others are trying to find a way and find - an audience base. so what we are seeing happen in the us and canada, - what we are seeing is a very oversaturated market - where penetration rights- and households are a little bit higher. europe is still a bit- of a battleground to see if there's room to really i compete — or if it becomes a game of, "well, we can't compete with netflix - or whomever, so we are going to licence our content to them and make our revenue that way." simon walker, you're in europe, in the uk. you're the chief
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