it did? >> it's hard to predict these things. >> this is not a subject that unfamiliar to you. >> yeah, it is. it's sort of ancient history to me right now. i don't really think about the stuff anymore. apple and microsoft duke it out, and netscape and microsoft duke it out. to me, is a spectator sport. >> in the mid-1990s, apple had a couple more ceos, none of whom really grasped division of apple. as a result, the company did worse and worse and worse as the decade progressed. >> with big losses in the last quarter, with profit margins shrinking, apple seems destined for a takeover. this is a computer that even has fan clubs. >> i just love the apple, and i always have, and i can't really say why. >> everyone's rooting for apple to somehow survive, but it wasn't an all clear that apple would be around at the end of the 1990s. >> the troubled apple computer company may return to its core in an effort to boost sagging sales. apple reportedly will name its cofounder, steve jobs, as its