Be reporting in our cover story. If peter rabbit had a heaven this would likely be it. Carrots as far as the eye can see but no one here at old house farms will tell you that carrots are healthy. Especially with kids. That actually works against you many times they resist it. Baby carrots. For them carrots should be as much fun as a bag of cheetos. How fruits and vegetables may be stealing the junk food play book, . Osgood what cutting edge chefs are now serving changes from daytoday. With serena well try to keep up. An old favorite is a new fab. Meatballs. There was a meatball wave coming like surfers we caught the wave. Theres a psychology that we all hear a buzz about something. From meatballs, kale to cookies, foods that are all the rage. Ahead on sunday morning. Osgood owe baby is no expression when it comes to rita braver has been. One of the most famous faces in the worldy he there really is a gerber baby. Shes now 87 years old. What is your thought about this experience . Well, i cant think of anything nicer than to be a symbol for babies. Later on sunday morning the story behind the face that launched a billion spoons. Osgood the words hollywood and vine describe a famous Street Corner in americas movie capital and how one actor juggles two different careers. Has always had way of creating characters with a certain flavor. This is, excuse me, a damn fine cup of coffee. Now he is elbow deep in the wipe business but not for ropes you might ex sect. A rare vintage indeed. Kyle maclachlan. Damn fine wine. Osgood story from mow rocco a lot to do with breakfast. Hot cakes, middle cakes, johnny cakes, whatever theyre called theyre americas favorite breakfast meal. Thats a big bite, son. Ahead on sunday morning pancakes osgood there is much more, but first headline of this sunday morning the 24th of november, 201. Iran, United States and five world powers meeting in geneva reached sixmonth agreement curbing tehrans nuclear program. Praise the landmark deal saying it offers a new path to a more secure world. For the first time in nearly a decade we have halted the progress of Iranian Nuclear program. Key parts of the program will be rolled back. Osgood israels Prime Minister today called the deal, quote, historic mistake. President obama made clear if iran does not comply that sanctions will resume. In afghanistan, president karzai said that he wants the United States to bring peace before he signs a security deal. Powerful thanksgiving week storm is working its way eastward. Its brought snow, freezing rain and gusty wins to parts of the southwest already blamed for eighth deaths. In the northwest it should be try. Chilly across the plains, snowy in the northeast. Wet and cold with storm set to take an icy swipe at holiday travelers nationwide. Next. Oh, baby. Carats. Osgood is this the next cheetos. Actor Kyle Maclachlan. Get your,,,,,,,,,, osgood dont let the peaceful look of our table setting fool you. It is a food fight on the way pitting humble fruits and vegetables against packaged processed foods. Our cover story now from lee cowan. Consider for a moment the carrot. If you can, ignore that its healthy and comes out of the ground. Whats left is a food that is snackable, crunchable, somewhat addictive. And, yes, neon orange. From a marketing standpoint the carrot is really not all that different from a cheeto, at least thats what the head used to think. Our First Campaign was eat them like junk food. Baby carrots we went right at junk food said, we dont want to be against junk food, we want to be like them. Oh, baby. Carats. Jeffrey dunn knows all about junk Food Marketing his prior job an executive at cocacola. Coke has done amazing job of creating that moment of refreshment. Just picking up a cold bodle of coke you can picture it when i say it. That the marketing. We have to do the same good job for fresh fruits and vegetables. Theres no reason we cant. He knows its an uphill battle and so does the white house. As you all know the deck is stacked against Healthy Foods like fruits and vegetables. To help level the Playing Field first lady recently announced that Sesame Workshop would license their public pet characters for free. How do you say broccoli in spanish. How do you say it . Also year, advertising for fruits and vegetables amount to 116 million. That say mound like a lot but its only one outwent of what was spent on advertising junk food to kids. Where is the cereal . Few look at that disparity with such a critical eye as New York TimesInvestigative Reporter michael moss. You look at shopping differently now . Totally. He won a prize for reporting on the meat industry. Including the widespread use of pink slime. That unappetizing material found in some processed beef including burgers served in school lunches. Yet despite revelations like that, fruits and vegetables he says, still have trouble competing. As well meaning as it is the government says that you should be eating more fruits and vegetables because its bet are for you because its healthy isnt working. The cdc says twothirds of adults and onethird of children in america are either overweight or obese. Theres no reason why produce has to be just one little part of the story. Processed food isnt the only culprit, its the combination of salt, sugar and fat. Actually the title of his latest book. The Junk Food Companies are using to make their products irresistible. They use words like cravability, snackability. When i heard recently is my favorite now is moreishness. Few snacks are as moreish as that famed cheeto. The real magic of the cheetos besides that Little Orange dust on your fingers. When you put it in your mouth you hardly have to chew. It disappears. Just evaporates. When it disappears it sends a message to the brain that the industry calls vanishing caloric density. You kept find that on the label because its really more of a feeling than ingredient. You might as well be eating celery for all your brain cares about. So you eat a cheeto your brain is go, wowd that taste good, no problem, keep eating. Theres no doubt that processed foods are manipulated. Were manipulated as consumers. Were not manipulated. Processed foods are tweaked and changed to increase consumer, not manipulated. Howard is a almost endear food scientist with a phd in experiment tall psychology from harvard. If you enjoyed a Cherry Vanilla dr. Pepper or chunky tomato takes youre largely eating his recipe. The signature is finding what is known in the industry as the bliss point. That sweet spot that creates likability. You know at certain point this is part of american society. You tap in to it. Yes. I didnt tap in to it science did. That same science could be used to engineer and market produce, too. And thats where the farms think it has an edge. A bliss point in baby carrots. Absolutely. We spend a lot of time cross breeding carats for sweetness, for mouth feel. All the same things a processed food guy would do. Taking a page from the junk food play book they now have were nerdy juicers. Food scientists figure out how to spice a baby carrot what kind of flavors to mix in to their fruit juices, too. Like this strawberry protein drink. This is really good. The lesson here isnt that processed food can be beat, its that healthy food can at least play the same game. For jeffrey dunn marketing fruits and vegetables isnt j nutritional imperative, its a moral obligation. Long Term Health Care costs are directly linked to this obesity crisis, thats linked to our diet, thats something we can do something about as a society. Osgood coming up. A visit to the place where pancakes are selling like hotcakes. I need more power. Give me more power [ mainframe ] located. Ge deepsea fuel technology. A 50,000pound, ingeniously wired machine that optimizes raw data to help safely discover and maximize resources in extreme conditions. Our Current Situation seems rather extreme. Why cant we maximize our. Ready. Brilliant. Lets get out of here. Warp speed. [ chicken caws ] [ male announcer ] when your favorite food starts a fight, fight back fast with tums. Heartburn relief that neutralizes acid on contact and goes to work in seconds. Tum, tum tum tum tums heartburn relief that neutralizes acid on contact hey break the walls oh oh oh good and close. Discover the new way to help keep teeth clean and breath fresh. New beneful healthy smile food and snacks. Hell love the crunch of the healthy smile kibbles. Youll love how they help clean. With soft, meaty centers, and teeth cleaning texture healthy smile snacks help keep a shine on his smile. Its dental that tastes so good. New beneful healthy smile food and snacks. Osgood now serving, kale. Just one of the foods enjoying a boom in popularity these days. The first of several serena altschal will be sampling throughout the morning. The green curly kale. If you think kale is just a boring old green it may be time to turn over a new leaf. We have green, blue, white. Like a bouquet. So many colors. So many recipes. Says kale lover drew ramsey. These are chocolate chip kale cookies. Arent you ruining a Chocolate Chip Cookie . Ill let you be the judge of that. That is delicious. You can find these sweet treats and 49 other kale concoctions in ramseys recent kale cookbook called 50 shades of kale. And with that title, you know things could get hot. A little spicy. Call is the queen of cruciferous vegetables she is amazing super food. You have a love affair with kale. I do. These not alone. By one count kale is on 400 more restaurant menus than he is was four years ago. On the pages of us weekly kale is the star among stars. Call is having a wonderful moment. Here is an interesting wrinkle. Ramseys not even a chef. Hes a psychiatrist. Why is he crazy for kale . People start incorporating kale in to their life feel happier and healthier and lighter. Do you see it as antidepressant . I do prescribe kale. Hes not the first. In ancient greece, used kale as remedy for drunkenness, thousands of years later, ramsey uses it for getting tipsy. Kale mojito any one . Drink up. Its just what the doctor ordered. Theres nothing sexier than a sharp brain atop a lean body. Kale really delivers that more than any other vegetable on the planet. I started parttime, now im a manager. N. My employer matches my charitable giving. Really. I get bonuses even working parttime. Where i work, over 400 people are promoted every day. Healthcare starting under 40 a month. I got education benefits. I work at walmart. Im a pharmacist. Sales associate. I manage produce. I work in logistics. Theres more to walmart than you think. Vo opportunity. Thats the real walmart. We have a situation. What . Were out of dunkin. Emergency backup. One taste, and youll understand. Enjoy Dunkin Donuts coffee anytime. Pick some up where you buy groceries. America runs on dunkin. Osgood nothing this side of baseball says batter up quite like a stack of pancakes. Mo rocca can vouch for that. Kalamazoo, michigan, Michelle Bates steps a pancake is a canvas, the real magic comes with whats added. Banana walnut. Apple cinnamon. My next batch will be oatmeal race is in cookie flavor. Her latest creation, carrot cake pancakes. These are just baby carrots. You can use regular carrots but theyre easier. Michelle chooses her words carefully. Did you always love carrots . Good question. I would have to say i have not always been a fan of carrots. Yet these carrot cake pancakes won a blue ribbon from the popular recipe website, just a pinch. Tell me about the moment you found out that you won. It was like, oh, i one another award, thats great. You dont sound all that excited. Someone who is excited by michelles pancakes, her husband, williea blind jazz musician. Tell me about michelles pancakes. Theyre delicious. Thats all i got. American cookbook has pancakes but made with corn. Food historian wrote a whole book about pancakes. The recipes proliferate in the 19th century and becomes one of those quintessential breakfast foods, something that is going to give you a lot of energy throughout the day. You might need that energy to wait in the line at the pancake pantry. When pancakes sell like hotcakes. Dave baldwin is the owner of this half century old institution. What is the biggest mistake people make when they make pancakes . Over beating the batter there. Should be lumps in it. Still just liquid batter. Lightly mix it. Let it sit a minute. The sheer variety of pancakes here keeps this place packed seven days a week. Southwest corn meal pancakes, caribbean pancakes. Raspberry delight. Wow. Thats a big bite, son. From michelles carrot cake pancake. Try some. It tastes like carrot cake. Its great, isnt it. This calls for a toast. Who said breakfast cant be a special occasion. Anything we purchase for the paper cottage goes on our ink card. So you can manage your business expenses and access them online instantly with the Game Changing app from ink. We didnt get into business to spend time managing receipts, thats why we have ink. We like being in business because we like being creative, we like interacting with people. So you have time to focus on the things you love. Ink from chase. So you can. [ male announcer ] over time, youve come to realize. [ starter ] ready [ starting gun goes off ] [ male announcer ] its less of a race. Yeah [ male announcer ] and more of a journey. Keep going strong. And as you look for a Medicare Supplement insurance plan. Expect the same kind of commitment you demand of yourself. Aarp Medicare Supplement insurance plans insured by unitedhealthcare insurance company. Go long. A winning recipe. Theres something cooking in downtown los angeles. Where the specialty of the house is second chances. I was homeless. I didnt think i was going to live passed 30. Jessie works at the bakery. What are you making . Dinner rolls for wheels on wheels. An estimated 45,000 gang members on the streets of l. A. Or in and out of prison. What sort of offenses . Attempted murders. Armed robbery. Pamela served time, too. Now she serves meals at the cafe next to the bakery. I love coming to work every day. Thousands of ex gang members have gotten a fresh start at home boy industry. Thanks to this man. Father greg boyle a priest went to work in the poorest area more than 25 years ago. Did you really know what you were getting in to . I never said, i think i might work with gang members. I was a pastor. It was my choice was to roll up my sleeves or to stick my head in the sand. He chose the former what did you do with your paycheck . In 1992 father greg described the violence on the street to 60 minutes. Kids get shot every day, every night. Weve had shootings every night. Tonight there are fewer gang shootings but not few enough. A month ago i buried my 18rd. Kept track of everyone. I do. Somebody asked me why, you want them to come so i count. Home boy industries is now one of the largest gang intervention programs in the country. It employs more than 250 former gang members. And it doesnt just provide jobs the 18 Month Training Program is like rehab for gang bangers offering classes, counseling, even tattoo removal. A lot of what you do here centers around food. Where did that come from . Food for home boy began because there was an abandoned bakery across the street from the church. Just by chance that it could have been up poultry shop we could have gone another path. Jessie was on another path when he came here four years ago. Crazy thing about it that i had a gun in my pocket i walked in here i said, im going to try to get a job, do the right thing. If not the minute i come out of here ill rob somebody. Father rob gave him that job. From then on ive been working here. Its not always a cake walk. How easy is it to meet payroll . Never easy. Were a tough sell but a good bet. The proof is in the pay tree. Delicious. They bring in about 3. 5 million a year. But then only 0 of what is needed the rest comes from grants and donations. Seeing what youve seen over say the last 20 years, must have changed you in some way. Changed every day. Every day. Because the homies teach me humility and courage and patience. Youre learning from them. Honest to god, only. Osgood ahead, it tastes good, too. ,,,,,, osgood an empty plate is the starting point for any chef trying to present a meal that is a feast for the eyes. Erin mother art has been watching the experts at work. Take this lamb whole vegetable remember how dinner used to be . Nor dessert there was one of janes elegant chocolate cakes. Today, its not just the food thats changed. But how its served. A concept known as plating. Usually starts with a sketch of a dish. I would draw it first, keep working it, refused to give up. When seth started at the gotham bar and grill norly 30 years ago in manhattan he gave new meaning to the term balanced meals. Once a jewelry designer he began creating architectural foods like this towering tuna tartar. Its very labor intensive. Sometimes youll have two people working on one late. His dramatic mix of food and flavors was a hit. Albeit a bit of a challenge for the wait staff. We have to walk up a flight of stairs to get to the dining room. It isnt easy to contrary these dishes. Today, its no longer in style. Who decides what current style in plating . Once soaring seafood salad looks like this. Im going to relax the presentation and do something a little bet more natural and more organic. Thats how i arrived at this. I havent had any complaints. Plating takes time and usually adds to the cost of the dish. But if you think its done only in high priced, high end restaurants, you need to get out more. We have very i wouldnt say strict but very defined plating rules like where things go on the plate. They all have that same, we call eight plate presentation. Jessica is an executive chef at apple bees, yes, that applebees. We feed a Million People a day but out of that million im conif i didnt to say plenty of people who care the way the food looks. The abundance of cooking shows has created a new generation of demanding foodies who regularly post pictures of their meals on social media websites. A steak dinner that once looked like this now looks like this. Same food. But different presentationy is this better . More contemporary. Its not just a steak its something that they will crave something that they probably wont make at home. It turns out that plating, wh