belly flop. it was called in our after polls closed, and since there are not going to do the postmortem we feel duty bound to do it for them. here with me now he's a republican strategist, former chair of the california republican party. this recall election he was advising kevin faulconer, to replace governor newsom who yes you are not misreading that statistics got under 9% of the vote, in the recall, ron, welcome. >> thank you for having me. >> what is your postmortem, if you had to give your powerpoint on what went wrong here? >> i think that for things that you cannot do in a recall election. the first is, don't polarize the electorate when you're in the minority second, don't allow the alternative to become the issue, number three, don't activate your opponents base except on purpose, number four, don't suppress your own vote, i think those are four things that we saw occurred during the course of the campaign, which of course that yes on recall