Share on Rosario Narchison Alex had the entrepreneurial genes right from his college days when he would collect and sell things from seniors to juniors in the hostel. It was, what he calls, “word of mouth entrepreneurship”, and helped cover his hostel expenses. Later, after graduating, he started and shut down a bunch of ventures from mobile recharges to delivery of home-cooked food, and also did a stint at a Chennai IT firm. Rosario Narchison Alex, Founder and CEO, Taxida During his tenure at a mobility startup in the UK, which had an R&D team in Chennai, Narchison identified gaps in the