Udaan bets big on lifestyle segment, adds one lakh businesses in 2020 Over 250 sellers at Udaan achieved sales worth Rs 1 crore in 2020 under the lifestyle category. It now has about 2 lakh businesses under this segment. 0 claps B2B ecommerce major Udaan on Sunday said it added about one lakh new businesses last year on the platform under its lifestyle segment through which over 230 million products were shipped. The Lightspeed-backed company has also seen over 250 sellers under the category achieve sales worth Rs 1 crore in 2020. "We are glad that despite the global pandemic and its adverse impact, Udaan kept the wheels of small businesses across Bharat moving by leveraging the power and scale of ecommerce," Udaan Head (Lifestyle Business) Kumar Saurabh told PTI.