Why (and Why Not) To Invest in Cryptocurrency It is always advisable to join investment communities and gain a better understanding of the mechanics of the thing that you are investing in. There is little question that “cryptocurrencies”—alternative online currencies such as Bitcoin, Ethereum, and Dogecoin—are here to stay. The alternative tokens have been hyped by figures as diverse as Tesla CEO Elon Musk, Dallas Mavericks owner Mark Cuban, rapper Snoop Dogg, and celebrity chef Guy Fieri. However, they have also been a source for investment from tens of millions of Internet users worldwide, fueled by phenomenal returns for the tokens since the beginning of the pandemic. As the world transitioned online, interest in cryptocurrency skyrocketed, and prices have followed; over the past year, Bitcoin, the largest and most successful token, has increased in value from roughly $8000 per coin to over $50,000, an increase of at least six hundred percent.