Why this grocery chain is ditching single-use bottled water [Photo: New Seasons Market] advertisement advertisement If you walk down the drinks aisle inside one of New Seasons Market’s Portland, Oregon, grocery stores later this month, you’ll notice something missing: A shelf that used to hold bottled water will be mostly empty, with plastic and glass bottles replaced by a smaller number of reusable bottles. Another empty shelf below it will be covered with a sign boosting reuse. advertisement advertisement New Seasons Market, a chain of 19 stores primarily based in Oregon, and New Leaf Community Markets, its California-based subsidiary, will no longer sell standard single-use bottled water, starting April 22. “We’ve been thinking about packaging in general for a long time,” says sustainability manager Athena Petty. Two years ago, managers decided to begin planning how to eliminate bottled water from store shelves.