Share this article Share this article ANN ARBOR, Mich., March 11, 2021 /PRNewswire/ -- XanEdu, a unique publishing company that partners with states and K-12 districts to support the creation of customized materials as an alternative to traditional textbooks, today announced the appointment of John Carroll as the company's Senior Vice President of Product Management & Strategy. Carroll joins the custom publisher at a time when schools and districts continue to demand more relevant materials to traditional curriculum options to address the needs of local teachers and students. "Traditional K-12 curriculum publishing has witnessed significant upheaval over the past 20 years and administrators desperately want better materials that address particular issues of relevance and quality. Consequently, there is growing interest in budget-conscious solutions that help districts craft custom content solutions aligned to their unique needs," said XanEdu COO Brett Costello. "John's extensive knowledge of the K-12 curriculum and edtech market and his experience developing and shepherding to market world-class print and digital solutions will enable him to immediately contribute to the XanEdu K-12 team's efforts to meet the growing demand for custom publishing solutions."