Has pharma missed the boat?
Has pharma missed the boat? 28th April 2021 A year ago, amid deep concern over COVID-19 and frantic work to develop vaccines, some of pharma’s heaviest hitters saw the possibility of reputational enhancement. Novartis AG chief executive (CEO) Vas Narasimhan dubbed it a "remarkable, perhaps once-in-a generation opportunity" back in April during the company's first quarter earnings call. Eli Lilly CEO David Ricks, meanwhile, closely echoed this sentiment, stating the sector had a Indeed, the world watched news of vaccine development with bated breath. In the public mind, pharma companies cam...