Black Rifle Coffee's CEO Responds to the Social Media Furor Over His New York Times Magazine Interview
(AP Photo/Allen G. Breed, File) Last week, the CEO of Black Rifle Coffee, Evan Hafer, gave a long-form interview to Jason Zengerle for the New York Times Magazine. I don’t know what he expected to achieve by the exercise, but I’m pretty certain that what he accomplished represented a significant deviation from the plan. The piece framed Black Rifle Coffee as a “Starbucks for conservatives” and promoted the piece by saying that the company was trying to distance itself from some of its customers. Note that Black Rifle Coffee retweeted this tweet and that usually means that the tweet me...
Source: redstate.com