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Anatomie Is Carving a Niche in Athleisure As 'Prada Meets Lululemon' - Vimarsana News

Anatomie Is Carving a Niche in Athleisure As 'Prada Meets Lululemon'

Anatomie, the upscale casualwear brand, is looking to make a name for itself in the crowded athleisure category with clothing its CEO Kate Boyer describes as "Prada meets Lululemon."  Founded in 2006, Anatomie — originally called Jet Set Style — has long marketed itself as "luxury wrinkle-free travel clothing" that is "made to fly." However, when the pandemic hit and effectively put global travel on the fritz, the company was able to show off its versatility as an everyday casualwear brand. The brand successfully appropriated its structured pants and tailored jackets designed for maximum...

From Living In A Homeless Shelter To Making $4 Million A Year: How Samantha Franz Built A Sweatsuit Empire - Vimarsana News

From Living In A Homeless Shelter To Making $4 Million A Year: How Samantha Franz Built A Sweatsuit Empire

10:42am EST| From Living In A Homeless Shelter To Making $4 Million A Year: How Samantha Franz Built A Sweatsuit Empire Share to Facebook Share to Linkedin "The nostalgic vibe and our overall ethos message of being kind and positive to people has really made our brand stand out," says Samantha Franz, pictured in her Los Angeles office. By Samii Ryan As Americans have traded cubicles for couches and suits for sweats, Samantha Franz’s business has been booming. The 29-year-old founder and CEO of sweatsuit brand By Samii Ryan made $4 million in revenue in 2020, up 650% from 2019, thanks, in pa...

Source: forbes.com
In the Evolving D2C World, Noli Yoga Is a Pioneer in the Active Space - Vimarsana News

In the Evolving D2C World, Noli Yoga Is a Pioneer in the Active Space

Built on customer trust and forging relationships directly with consumers, Noli Yoga was founded according to a mission that afforded a fashion-driven activewear product through connections with the brand’s clients. What started as a side project for Chief Executive Officer and Creative Director Slava Furman, who was working in a corporate role when the label launched in 2015, Noli Yoga began as a labor of passion. Working with bright colors for the collections, Furman recognized the connection between striking hues and success selling through social media. “From the start I had a visio...

Gildan Activewear Q4 Results Top Estimates - Vimarsana News

Gildan Activewear Q4 Results Top Estimates

Gildan Activewear Q4 Results Top Estimates OTTAWA (dpa-AFX) - Gildan Activewear Inc. (GIL, GIL.TO) reported fourth-quarter net earnings of $67.4 million or $0.34 per share, up from $32.5 million or $0.16 per share last year. Adjusted net earnings were $90.0 million or $0.45 per share compared to $83.4 million or $0.41 per share in the previous year. Analysts polled by Thomson Reuters expected the company to report earnings of $0.21 per share for the quarter. Analysts' estimates typically exclude special items. Net sales for the fourth quarter were $690.2 million up 4.8% from the previous year...

Jen Selter Stars As The New Face of GUESS Activewear - Vimarsana News

Jen Selter Stars As The New Face of GUESS Activewear

V MAGAZINE Scroll for more Please try again. Jen Selter Stars As The New Face of GUESS Activewear Jen Selter Stars As The New Face of GUESS Activewear V spoke with the social media star and fitness aficionado about her relationship with the brand and where she's hoping to take this partnership in the future. V spoke with the social media star and fitness aficionado about her relationship with the brand and where she's hoping to take this partnership in the future. February 21, 2021 Kicking off the Spring 2021 season in proper style and form, GUESS launches their brand new Activewear range â€...