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Communicate and delegate: how IP in-house update their GCs - Vimarsana News

Communicate and delegate: how IP in-house update their GCs

Counsel at Fluke, Siemens and three other firms explain how they decide what to report to their general counsel and what to handle on their own

Diversity, Equity, and Inclusion Series: Managing a Timeless Brand in Changing Times - International Trademark Association - Vimarsana News

Diversity, Equity, and Inclusion Series: Managing a Timeless Brand in Changing Times - International Trademark Association

What does it mean, and what does it take, for a brand to embrace DEI in its customers’ eyes? Our guest Adraea Brown (H-D U.S.A., LLC, USA) discusses evolving brand identity, considerations across cultures, and how DEI can be implemented within an organization in an effective, business-friendly, and performance-oriented way.

Source: inta.org
USPTO welcomes new TPAC members; INTA files amicus brief; Match and Muzmatch set for court battle – news digest - Vimarsana News

USPTO welcomes new TPAC members; INTA files amicus brief; Match and Muzmatch set for court battle – news digest

In our latest round-up, we look at Fanatics acquiring Topps trading cards for $500 million, Disney losing its Winnie the Pooh exclusivity, and much more.

Brand Resilience: Risk, Recovery, and the Future of the Brand Practitioner Conference - International Trademark Association - Vimarsana News

Brand Resilience: Risk, Recovery, and the Future of the Brand Practitioner Conference - International Trademark Association

INTA’s Brand Resilience Conference captured how brands have been responding to the new normal by addressing the impact of COVID-19 and the latest developments on other important issues—from new technologies to diversity, equity, and inclusion.

Source: inta.org