Stay updated with breaking news from Adrian Ely. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Destination NSW has extended its ‘Feel New’ tourism campaign with dedicated Sydney TV ad, creative and music release to welcome all to the state’s beating heart, Sydney via Leo Burnett Sydney and Havas Media Australia.
Dedication of many brings Suncorps netball partnership to life April 30, 2021 3:41 Suncorp is reflecting its commitment to Australian netball in the story of a family that pitches in to get their daughter to practice and games each week. The ad was created by Publicis Groupe’s Leo Burnett. Executive creative director, Andy Fergusson, said the ad was inspired by Lara Dunkley whose parents drove over 2,000km a week driving back and forth to training and games. “It’s a level of dedication that sounds extreme on paper but is also universally understood by parents who support their kids at ...
April 30 2021, 11:04 am | BY Ricki Green | 15 Comments As principal partners of Netball Australia since 2017, Suncorp has launched ‘The Drive’ a heartfelt story that exemplifies the brand’s exceptional commitment to the game and more broadly, women’s sports, created by Leo Burnett. Suncorp’s commitment over the past five years is unique within the world of sports, in that it extends right the way through – from the grass roots’ entry program, Suncorp Net-Set-Go, to the professional league, Suncorp Super Netball, and the pinnacle of the sport itself, the Australian Diam...
news UK consultation launched over gene edited food © Getty Images Gene editing allows the code of life to be rewritten The UK government has launched a public consultation on using gene editing to modify livestock and food crops. Gene editing alters the DNA of organisms and, until now, its use had been tightly restricted under EU law. Environment Secretary George Eustice said the approach could be used to develop crops that are more resistant to disease and extreme weather. He said it could also lead to the production of healthier food, but some are opposed to the technology. Critics say...
07 Jan 2021 | News UK sets out to diverge from EU rules on genetically modified organisms Government to consult on enabling gene edited crop plants and livestock, as scientists tout the potential for a Brexit advantage The UK launched an industry consultation on gene editing on Thursday as it seeks to move away from EU regulations on genetically modified organisms (GMOs). “Leaving the EU provides an opportunity to consult on the implications of addressing this issue,” says a statement from the UK department for environment, food and rural affairs. Defra’s view is that organisms pr...