“Younger audiences are quite unforgiving when it comes to poor quality content” Njoki Chege, who heads a pioneering Media Innovation Centre in Kenya, speaks about the future of journalism in East Africa Dr Njoki Chege, Director of the Media Innovation Centre at Aga Khan University. Benon Herbert Oluka Tuesday 23 February 2021 In 2019, the Graduate School of Media and Communications at The Aga Khan University (Kenya) in partnership with DW Akademie set up a Media Innovation Centre, led by Dr Njoki Chege. The project is fully funded by the German Development Bank (KfW). In this interview, Njoki speaks about the goals they set for their hub, the work they have done so far, and future prospects. She also offers her assessment of the status of journalism in East Africa.