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AirAsia is building the airline industry's first super app. Should other travel businesses follow?


May 20th 2021
10:44
A super app is the name given to a type of app that allows the user to accomplish a number of different things in a single ecosystem, by housing a range of ‘mini’ applications under one roof.
The format was pioneered by chat app WeChat (Weixin in China), which introduced a feature called ‘mini-programs’ in 2016 that allowed users to download and run a variety of third-party applications, from shops to games, all without leaving WeChat. The concept achieved huge popularity, and has since been adopted by a number of major companies, most of them in East and Southeast Asia – such as Baidu, Alipay, Bytedance, Grab and Gojek – but also in countries like Russia, where search engine Yandex has launched Yandex Go, widely hailed as Europe’s first super app; and Colombia, where delivery giant Rappi aspires to become the largest super app in Latin America. ....

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AirAsia partners RinggitPlus to set up one-stop financial marketplace | Money


Friday, 23 Apr 2021 01:48 PM MYT
Airasia Group chief executive officer Tan Sri Tony Fernandes said airasia money serves as an aggregator, offering the best-matched options to suit customers needs and goals and helping them to finance or achieve them. Picture by Firdaus Latif
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KUALA LUMPUR, April 23 ― Low-cost airline giant AirAsia Group Bhd has partnered with RinggitPlus, Malaysia s leading financial platform, to set up airasia money, a one-stop financial centre that will be available under AirAsia super app.
Airasia Group chief executive officer Tan Sri Tony Fernandes said airasia money serves as an aggregator, offering the best-matched options to suit customers needs and goals and helping them to finance or achieve them. ....

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