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Mumbai: Wunderman Thompson South Asia has unveiled a sequel to the first-ever thematic film for Tata Pravesh on all its social media assets. This sequel film called ‘The Surprise Visit,’ a part of their ‘Akela Hi Kaafi Hai' campaign, delivers a two-fold message informing the potential customers that Tata Pravesh products come with their own frames that can easily be screwed ....
The campaign with the film as its centrepiece led to an exponential increase in google searches, sales call volume, organic website traffic and intent to purchase. ....