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Reliance Consumer Products partners with General Mills to launch Alans Bugles snacks in India - Vimarsana News

Reliance Consumer Products partners with General Mills to launch Alans Bugles snacks in India

Mumbai, May 26: Reliance Consumer Products Limited (RCPL) has announced its foray into the western snacks category with the launch of Alan's Bugles in India.

Mukesh Ambani, Isha Ambani to launch this popular snack in India, set to compete with Lays, Parle, Haldiram's and others - Vimarsana News

Mukesh Ambani, Isha Ambani to launch this popular snack in India, set to compete with Lays, Parle, Haldiram's and others

Reliance Retail’s FMCG arm Reliance Consumer Products Limited (RCPL) on Friday announced the company’s entry into the snacks segment with the launch of Alan's Bugles in India.

Reliance Retail FMCG arm partners with General Mills to launch Alan's Bugles in India - Vimarsana News

Reliance Retail FMCG arm partners with General Mills to launch Alan's Bugles in India

Alan’s Bugles will be available at price points starting from Rs 10 in flavours such as Original (Salted), Tomato and Cheese.

Reliance partners General Mills to enter snacking biz - Vimarsana News

Reliance partners General Mills to enter snacking biz

The move marks further portfolio expansion of RCPL in India’s packaged consumer goods market where it already sells beverages, biscuits, edible oils, pulses, grains, soaps and detergents