18 ways the middle classes have ruined Christmas
The days of nativity plays and paper chains are long gone – say hello to Elf on a Shelf, dressed up dogs and far, far too much Michael Bublé
Source: telegraph.co.uk
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Divergent kindreds: ad transference between Australia and New Zealand
The real secret sauce.
Source: adnews.com.au
Middle-aisle mayhem: how Aldi and Lidl changed British shoppers
Air fryers, skiwear, hot tubs, kayaks – you never know what you’ll find in the discount supermarkets. But you can be sure the keenly priced, limited-time-only products will lead to a scrum
Source: theguardian.com
Watch: Christmas Ads Unwrapped Ep.1
Hear how the latest Christmas ads are performing with the general public and what our creative and strategy experts think of the crop so far
Source: campaignlive.co.uk
Is Christmas Ad Season Still All It's Cracke(r)d Up To Be?
Nina Etienne wonders if the Christmas ad onslaught still works?
Source: thedrum.com