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Why some brands are putting the brakes on Gen AI | Analysis

With the hype and excitement of last year's Gen AI boom now dissipating, Campaign explores why some brands and agencies are adopting a pushback stance when it comes to the new technology in a bid to avoid its pitfalls.

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Provokeemea: Engaging Both Gen Z & Older Consumers Is Critical For Brands & Society

Provokeemea: Engaging Both Gen Z & Older Consumers Is Critical For Brands & Society
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Dove Becomes First Beauty Brand To Ban AI-Generated Women In Ads

Dove has become the first beauty brand to commit to never using Artificial Intelligence (AI) to represent women in its advertising.

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Dove rejects AI beauty standards in powerful new campaign

We will not stop until beauty is a source of happiness.

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Dove keeps it real with pledge to never use AI-generated models in ads

Dove keeps it real with pledge to never use AI-generated models in ads
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