Are you paying attention? How AR is proving that immersion counts
Research finds Snapchat is most immersive media platform among TV, film, music, gaming and sports
Source: campaignlive.co.uk
Page 14 - Alter Agents News Today : Breaking News, Live Updates & Top Stories | Vimarsana
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Top News In Alter Agents Today - Breaking & Trending Today
Why A Renewal — Not A Recovery — Will Be Critical For Post-Pandemic Business Success
Renewal, to me, means reinvention — learning from our history, adapting for the future, and being not only open to change, but eager to do so.
Source: forbes.com
AR's role in shopping poised to swell in next 5 years, Publicis and Snap find
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Source: marketingdive.com
Snap, Publicis Media, Alter Agents Study: AR Will Continue to Be a Force in Shopping
Over one-half of respondents in France, Saudi Arabia, U.K., U.S. actively search for experiences.
Source: adweek.com
New Study by Alter Agents Examines Year-Long Trends Surrounding Consumer Fear and Anxiety
Alter Agents, a full-service market research consultancy, has released its third and final wave of research on consumer fear and anxiety, " Facing Fear: Overcoming Consumer Anxiety." By comparing today's data with findings from both before and mid-pandemic, the new paper gives an in-depth analysis and unique perspective on the powerful forces driving consumer fear and anxiety. By exploring how top concerns have shifted, both in topic and intensity, among consumer groups, brands can start to build a foundation for understanding their changing audiences. Alter Agents "It is fascinating to c...
Source: prnewswire.com