Brunswick Group bulks up in creative, digital, public affairs
Brunswick Group is expanding beyond its financial PR roots with services like creative and digital. It's pitching itself as the "McKinsey" or "Goldman Sachs" of PR. The firm had double-digit growth in 2020, but some question the firm's ability to retain its new hires. PR firm Brunswick Group has been well known for its financial communications, crisis, litigation, and public affairs work. In recent years, it's been branching out to digital and creative services and pitching itself as the "McKinsey" or "Goldman Sachs of PR" to better compete with longtime rivals like CEO advisory firm Teneo an...